Electric Mustang Mach-E Outsold Mustang in 2024


Electric Mustang Mach-E Outsold Mustang in 2024

Ford sold more electric cars with a Mustang badge on the front than gas-powered Mustangs in 2024.

When final sales were tallied, the company reports, Americans had driven home 51,745 Mustang Mach-E SUVs in 2024. They bought 44,003 Mustangs, combining coupe and convertible sales.

The Mustang Mach-E name was mildly controversial among the Ford faithful when it debuted for the 2021 model year. Many longtime Blue Oval fans felt that only a true muscle car should wear the running horse badge. The Mach-E’s bodywork is unmistakably Mustang-inspired. It’s also low enough to the ground that the federal government briefly classified it as a sedan at one point before revising some guidelines.

But its high stance and tall greenhouse let Ford consider it a sport utility vehicle. The company calls it “America’s best-selling electric SUV behind only Tesla’s Model Y in 2024.” Ford saw Mach-E sales increase nearly 35% from 2023 numbers.

The 2024 Ford Mustang wrapped in Ford's Matte Film Wrap, seen in profileThe 2024 Ford Mustang wrapped in Ford's Matte Film Wrap, seen in profile

Mustang sales, meanwhile, fell 9.5%. Ford spokesperson Said Deep told industry publication Automotive News that supply chain issues led Ford to build fewer gas-powered Mustangs than it would have preferred last year.

“Measuring Mustang’s success by just looking at volume misses the mark on the strength of this particular segment,” Deep said in a statement. “Mustang is a very profitable and vibrant business for Ford.”

The Mustang is the last traditional gas-powered muscle car with an available V8 standing, with both the Chevrolet Camaro and Dodge Challenger out of production.



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